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FEEL EVERY BEAT
OF SUMMER
Client: Coca-Cola
Agency: We Are Social
Role: Design Direction
In the run up to festival season, we worked with Coca-Cola to craft a campaign that would strengthen the relationship of the iconic brand with music.
Targeted at Gen Z, Feel Every Beat of Summer aimed to partner Coca-Cola with some of Europes largest music festivals.
With a full toolkit, TVC, OOH, DOOH, Social and DCOMM the campaign had to live and breath a consistent visual direction across multiple touchpoints in digital and print formats.
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