Exterion Media | 2019
OOH, Creative, Art Direction, Design
This project was a special one as it was the first time the Exterion Media Studio had designed and produced a New Routemaster wrapped bus in-house from concept all the way through to delivery.
The brief was set by Avocado and it's sole ambition of the campaign was brand awareness. On meeting with the client I sketched out concepts that led to mockups (featured slide deck gallery) that led to print-ready artwork that led to printed vinyl.
The end result? A massive double-decker bus covered in avocados driving round London!